No word yet on whether they’ll sell giant clocks.
Have you ever watched an episode of Fixer Upper and thought, “Damn, I wish Joanna Gaines would come and redesign my home?”
In a post on their Magnolia Market blog, Chip Gaines announced that he and Jo have a new line of home products coming soon that will be sold exclusively through Target.
“Just as we’ve never created an exclusive line of product for a retailer before, Target has never done anything like this before either,” Chip wrote. “Let me try to give you a visual: it’s like a little shop inside of Target. Jo keeps calling the look ‘modern farmhouse,’ whatever that means. All I know is she’s so excited about this collection that she wants to register for our wedding all over again.”
Target / Via corporate.target.com
The line is called “Hearth & Hand with Magnolia,” and it all looks very Joanna.
It blends clean, modern elements with that rustic farmhouse look that Joanna loves to use so much on Fixer Upper. Some of the items are pretty adorable, too…are those little farmhouse salt and pepper shakers I see on the table?